The UChicago Story
Telling our story in a simple, but powerful way.
The story of the University of Chicago is an impressive and complex one. From our historical and current breakthroughs to our unique approach to education and our impact on the world, telling our story—succinctly—presents a challenge to say the least.
With so many different schools, divisions, and units needing to communicate with the larger world about their work and the University as a whole, it became evident that we all needed to be—pardon the cliché—singing from the same songbook.
In collaboration with University Communications, UChicago Creative helped to craft the copy. We then led the design of the guidebook, while incorporating several key images from our own photography team to complete the piece.